Beyond the Surface: LAUFEN at HIX 2025

LAUFEN returns to HIX on 26–27 November 2025 at London’s Business Design Centre, reaffirming its leadership in premium hospitality bathroom innovation.

This year, LAUFEN (Stand 6) invites visitors to experience how innovation goes beyond the surface—where aesthetics, sustainability and technical mastery converge to shape the bathrooms of tomorrow.

Bringing a luxurious look and feel to the hotel bathroom, LAUFEN’s glazed-steel Rivo basin, on show at HIX 2025

LAUFEN is a premium brand under the ROCA umbrella and one of the world’s leading manufacturers of sanitaryware and bathroom furniture, with a global distribution network. For more than 125 years, the company has used ceramic—the oldest malleable material known to humankind—to create innovative sanitary products in state-of-the-art manufacturing facilities.

Culture Clash: Rethinking Luxury and Sustainability

Aligned with the HIX 2025 theme Culture Clash, LAUFEN will challenge traditional perceptions of luxury by demonstrating that environmental responsibility and elevated design are not opposing forces, but deeply interconnected.

VOLTA by Yves Béhar: Design for a Changing World

The ground-breaking LAUFEN E-Kiln, the world’s first emission-free sanitaryware factory

At the centre of LAUFEN’s presentation is VOLTA, a new design concept by Yves Béhar, Founder and CEO of Fuseproject. Crafted from LAUFEN’s pioneering SaphirKeramik, VOLTA celebrates both water and the solar energy that powers the E-Kiln, the world’s first electronic tunnel kiln in which the basin was produced.

VOLTA’s sculptural form captures the swirling rhythm of water, evoking motion, purity and natural self-cleaning while supporting enhanced efficiency.

Jon Bond, Projects Sales Director for Roca & LAUFEN:

“Since its launch in 2013, SaphirKeramik has become synonymous with LAUFEN’s design innovation. This ultra-thin yet exceptionally durable ceramic has redefined what is possible in terms of form, precision and creative freedom. With VOLTA, its expressive potential reaches new heights, uniting strength, sustainability and sculptural elegance to meet the needs of a changing world.”

Glazed Steel and the ARUN Collection

The stunning metallics of the glazed-steel Rivo basins, which will be on the LAUFEN stand at HIX 2025

LAUFEN will also present its latest innovations in glazed steel basins—an ideal fusion of resilience and refined beauty. Highly resistant to scratches, moisture and chemicals, glazed steel is engineered for high-performance hospitality environments where durability and aesthetics must go hand in hand.

Paired with the ARUN furniture collection, featuring luxurious wood and natural stone finishes, these pieces highlight LAUFEN’s ability to balance strength with sophistication.

Jon explains:

“The ARUN Collection speaks to modern hospitality’s need for materials that are as enduring as they are elegant. By combining glazed steel with natural surfaces, we’ve created designs that express both functionality and warmth—where durability becomes part of the beauty.”

Craftsmanship, Sustainability and Longevity

Every detail of LAUFEN’s HIX showcase reflects the brand’s dedication to craftsmanship, sustainability and long-term performance. By combining design integrity with advanced production technologies, LAUFEN responds directly to contemporary hospitality priorities: hygiene, ease of maintenance, operational efficiency and enduring visual appeal.

Jon says:

“At LAUFEN, we believe true innovation happens where design, sustainability and human experience meet. HIX 2025 is the perfect platform to demonstrate how we are redefining luxury in hospitality—creating bathrooms that perform beautifully while respecting the planet.”

Event: Celebrating 10 years of Accor Design Awards Sponsorship

On Thursday 27 November, LAUFEN and Roca (Stands 6 and 4) will host a special celebration marking 10 years of sponsorship of the Accor Design Awards.

A live Q&A hosted by Joel Butler, Director of HIX, will feature:

• Federico Toresi, Global Vice President Design, Luxury & Premium Brands, Accor

• Ana Jorge, VP Design & Technical Services UK, Ireland, Netherlands, Spain, Portugal & Nordics, Accor

Drinks will follow the discussion.

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