Kaboodle Harnesses the Power of Play with Newmor Wallcoverings

Kaboodle harnesses the Power of Play with Newmor Wall coverings. A vibrant new destination is reimagining leisure through a bold, playful lens in the heart of Derry, N Ireland. Newmor wallcoverings is the largest independent commercial wallcovering manufacturer in the UK, supplying the hospitality, healthcare, retail, office, cruise, leisure, and residential sectors.

Kaboodle, is a next-generation social and entertainment hub, designed as a one-stop venue for food, drinks, and games, bringing together an irresistible mix of karaoke, shuffleboard, 9 hole mini-golf, darts, and digital clay pigeon shooting all under one roof. 

young people playing gold at kaboodle

Carrie Neely bespoke digital design from Newmor Wallcoverings

Newmor Wall coverings elevate the venue’s dynamic spirit through a series of digital wall covering with three bespoke designs created by Carrie Neely, and four favourites from their existing collections. Together they transform Kaboodle into a multi sensory playground that taps into the ‘power of play’,which is emerging as a significant trend in hospitality design for happiness and wellbeing.

Across industries, the concept of “play” is being embraced not merely as entertainment, but as a vital tool for emotional, cognitive and social wellbeing. Recent research from LEGO and WGSN reveals that play fosters creativity, reduces stress, and even improves problem-solving. With loneliness and burnout on the rise, modern consumers are craving experiences that deliver joy, connection and lightness, often through nostalgic or child-like formats.

kaboodle inside with wall coverings by newmor

Carrie Neely bespoke design and Marble Tiles by Newmor Wallcoverings

Designer, Carrie Neely said, “Kaboodle was an extreme turn around project, but I love a creative challenge, especially with such a fun project. Justin Vaughan who represents Newmor in Ireland approached me for the bespoke design work as he was looking for something a bit different for this project and Newmor produced the murals, also with a super tight turnaround. I think everyone worked really well together on Kaboodle to make sure the client was happy, and the project looked incredible.”

Newmor’s agent Justin Vaughanof In-Spec Ltd added, “the finished project consisted of three of Carrie’s bespoke designs, two existing Newmor digital designs, Vintage Verdure and Marble Tiles, and two Newmor stocked designs Panthera and Java. Kaboodle has easily been the most fun and exciting hotel project I have worked onto date”.

bathroom wall coverings

Panthera and Java designs from Newmor Wallcoverings

Kaboodle has really embraced the trend for emotive, immersive design by tailoring each wall covering to amplify the mood and activity of its surrounding space. The designs aren’t just backdrops, they’re integral to delivering fun, supporting spatial zoning, and enhancing the sense of movement as the visual storytelling works hand in hand with the physical activities. In so doing, they have also succeeded in creating unforgettable Instagram-worthy moments, right down to continuing the jungle vibe in the bathrooms which feature Panthera, Newmor’s stocked leopard print design, and Java, inspired by the rugged beauty of the island’s volcanic landscape.

Kaboodle’s Owner, Brendan Duddy, sums up: “Venues like Kaboodle are more than nightlife destinations – they are essential spaces for reconnection, offering visitors the opportunity to decompress, laugh, compete, and share memorable moments in real life. Our guests range from young children to over 60’s, and importantly none of the activities on offer are based on a gambling theme as they are all family orientated. Newmor’s can-do approach and UK manufacturing base allowed us to realise the vision we had for Kaboodle at very short notice. The wallcovering designs are instrumental in zoning spaces and creating the right vibe for each unique area.”

bespoke wall coverings

Print Pattern Archive Vintage Verdure design from Newmor Wallcoverings

Kaboodle’s launch taps into a wider societal shift toward valuing play not just as leisure, but as lifestyle. As we collectively seek more joy, more connection, and more meaning in how we spend our time and money, places like Kaboodle, supported by design-led interior manufacturers like Newmor, show that play can be both fun and functional. Derry’s newest entertainment venue doesn’t just deliver a great night out – it delivers a vital boost to the mood, energy, and wellbeing of all who step through its doors.

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About Sarah Stormonth-Darling

Sarah Stormonth-Darling is a creative copywriter and freelance content writer that works across a broad spectrum of industries. Her interest in sustainability, product design and interiors combined with her writing experience lends itself seamlessly to writing for Design Insider.
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