Wayne Hemingway MBE – BCFA Open key note speaker

Our Creativity Reviewed Seminar will take place at BCFA Open Spring Design on Tuesday the 28th March at 4:00pm, London – The Old Truman Brewery.  Register for this event here


On Tuesday the 28th March we kick off our discussion on creativity with a powerful speech from our key note speaker Wayne Hemingway MBE.  Wayne will discuss how creativity and community have impacted on many of his most recent projects.  Hemingway Design’s creativity was called upon when finding architectural solutions for their Hillington Square housing project as well as when designing products for many of the UK’s most recognisable brands.  Hemingway Design’s events often support creative businesses through events including Sample, National Festival of Making & the Urban Village Fete. They also offer their support for community initiatives such as the Bognor Regis Creative Hub. 


Many of us are familiar with the Wayne & Geradine’s inspiring journey onto the high street and onto the list of design icons.  After meeting in 1981 in Burnley the young lovebirds moved to London where the pair opened a small market stall in Camden to raise funds for rent.  This fledgling business quickly escalated when  Red or Dead made its debut in Kensington and Macy’s department store in the US immediately made a large order, securing Red or Dead’s global position.  By 1994 Red or Dead stores had opened across the UK and internationally including Copenhagen and Tokoyo.  Wayne and Gerardine sold their shares in Red or Dead in 1999.


In 2000 HemingwayDesign was founded and has grown to include the multi-disciplinary and award-winning HemingwayDesign, HemingwayDigital and Hemingway-directed events.  The company attracts many exciting projects; one of the first projects was The Staiths, a mass-market housing development with Wimpy Homes which won Best Large Scale Housing Development of the Year.  This was the begining of HemingwayDesign’s advocacy of affordable housing, designing several housing schemes to help people afford their own house. In addition to The Staiths in Manchester, the team developed a social housing regeneration scheme in Hillington Square, Kings Lynn and  Evenlode in Maidenhead.


Wayne’s intrinsic understanding of all things vintage was celebrated by the birth of a portfolio of award winning vintage events: The Vintage Festival, Vintage Guild Weekend, Vintage by the Sea and The Vintage Festival at the Glasgow Commonwealth Games.  The team also rocked London’s Southbank not once but three times during A Vintage New Years Eve.


HamingwayDesign’s involvement in the community does not stop with their housing projects.  In  2014 work began on the £30m regeneration of Dreamland, Margate, with HemingwayDesign at the creative helm.  Their  work did not go unnoticed when they were announced as winners in the Identity Design category at the  Design Week Awards 2016.  Additional projects based in the community include National Festival of Making & the Urban Village Fete as well as the Bognor Regis Creative Hub.

The ability to find innovative & creative solutions for their clients is at the very core of Wayne, and HemingwayDesign’s, success and we are thrilled that Wayne will discuss the foundations of his creativity as our key note speaker and with our carefully selected industry leaders.

Register for BCFA Open Spring Design here.


About Alys Bryan

Alys' experience as a furniture designer, along with her in-depth marketing knowledge, makes her uniquely placed to work with the BCFA as the Editor of Design Insider and run her marketing business, Method Communications.
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