Experts in sustainable luxury, British bed maker Hypnos Contract Beds has unveiled the next chapter of its sustainable story and launched its new, ethical Origins collection for the hospitality sector.
With a growing number of guests willing to pay up to 75% percent more per night to stay in a hotel that demonstrates authentic green credentials*, The Hospitality Origins Collection represents a new era of sustainable sleep solutions for the sector, providing hoteliers with a truly eco-conscious bed for hotel guests.
Reflecting Hypnos’ ethos of creating absolute comfort with integrity, the new collection is designed to support the hospitality industry in its efforts to create a greener future for travel without having to compromise on luxury.
The fully sustainable collection will comprise of multiple luxury, durable mattresses, all of which will be fully recyclable meaning that they will never need to end up in landfill. Embodying Hypnos’ commitment to using natural materials the collection features a comprehensive choice of sustainable fibres with unparalleled traceability credentials, including ethical cotton sourced through the Better Cotton Initiative and 100% British wool from Red Tractor assured farms.
The first model, that launched last year at the Independent Hotel Show, is the Woolsleepers Elite, a hand-finished pocket sprung mattress featuring 11 layers of sustainable comfort. Upholstered in beautiful unbleached, naturally fire-retardant woven cotton and viscose ticking, the mattress also benefits from 1,400 ReActivPro™ pocket springs and 3,000 Adaptiv™ springs which are designed to evenly distribute weight across the expanse of the bed, flexing to individual body shapes for optimum support and personalised comfort for hotel guests.
The newest addition to the range, the Woolsleepers Pillow Top mattress, offers supreme comfort with integrity, thanks to its luxurious and comfortable built-in pillow top layer. In addition, the no-turn mattress features natural, ethically sourced materials of the highest quality, meaning hotel guests will enjoy a luxurious night’s sleep on an honest bed.
Designed with the housekeeper in mind too, the Woolsleepers Pillow Top mattress requires no turning, minimising housekeeping and offering a practical, time saving solution for hoteliers without compromising on comfort and ethics. The mattress also features 1,000 ReActivePro™ pocket springs for a luxurious feel while evenly distributing weight across the expanse of the bed, providing optimum support for hotel guests.
Each Woolsleepers Elite mattress will be made using up to 16.3kg of 100% British Wool, which equates to over 8 quality fleeces. Considered a super-fibre, as well as being naturally antibacterial, wool is also incredibly breathable, responding to natural fluctuations in body temperature by wicking away moisture, making it a perfect material for beds.
Encompassing Hypnos’ decade long commitment to responsible sourcing and manufacturing, The Hospitality Origins Collection is a reflection of the company’s commitment to working only with like-minded ethical partners to ensure the provenance, authenticity and traceability of all materials. By only using wool from Red Tractor assured farms, hoteliers and those specifying for hotel projects can be confident that Hypnos is working with sheep farmers who are committed to animal welfare and regenerative farming and know that Hypnos is paying them a fair price, on time, something many brands don’t do.
Hypnos also supports farming communities around the world through CottonConnect and the Better Cotton Initiative, with education and training ultimately leading to reductions in pesticides and water usage. And their certified factories have met the Global Recycled Standard to ensure materials have been collected and recycled responsibly so they don’t pollute our seas and lands.
Carolyn Mitchell, Sales and Marketing Director at Hypnos Contract Beds, said: “With a rise in hoteliers opting to incorporate more natural elements into their properties through the use of biophilic design – which has become more important over the last 18 months, we are incredibly excited to share our latest vision which has once again pushed the boundaries for sustainable sleep. Our aim is to support hoteliers by providing a luxury, ethical sleep solution. Our robust sustainable beds will appeal to consumers who’s environmental principles are increasingly driving their booking decisions.
“Through The Hospitality Origins Collection, we are continuing to champion sustainable, ethically sourced British materials and working with partners including Red Tractor Food and Farming Standards to ensure high levels of animal welfare and land management. The collection ensures that every part of the supply chain is accounted for ensuring that everything from the farm to the factory floor is as sustainable as it possibly can be.”
Find out more about Hypnos’ sustainable credentials and the exciting new collection by visiting www.hypnoscontractbeds.com
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