Product Watch: Alice Collection by Taylor’s Classics

In 2014 Martin Taylor was on holiday in India when he was inspired by the colonial architecture and local furniture to create a collection of outdoor furniture that would reflect the traditional designs for which Taylor’s Classics is so well known.
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The chairs and tables had to combine aesthetic appeal with the practicality demanded in the hospitality market. Therefore the steel frames chairs were engineered to stack and the tables had perforated tops to ensure that they were easy to dry after a summer shower. However the most important consideration was that the chairs should be comfortable and since the launch in May 2015 there has been fantastic feedback as clients said they found the chairs the most comfortable outdoor chairs they had ever sat in. Finally, unlike other metal outdoor furniture the Alice collection does not suffer from rusting as the painting process provides 1000 hours protection against rain and salt.

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Spring 2016 has seen the addition of high stools and high tables to the collection together with an increase in the standard range of colours. The Alice Collection has already proved to be popular with hotels, restaurants and pubs as well as heritage organisations such as The National Trust. Andreas Antona of the award winning Simpsons restaurant in Birmingham commented “It is a quintessentially British design that provides great comfort and really fits into the secluded ambiance of Simpsons”. Just like the rest of the hospitality industry, Taylor’s Classics is hoping for a long, hot summer.

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About Nadia Hussain

Nadia is the Marketing and Events Manager for the BCFA. She has an eye for detail and is always on the look-out for new and funky trends in the industry. If you would like to appear in the Design Insider Live please do send over an email to nadia@thebcfa.com
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