Ulster Launch ‘Fusion’

‘Fusion’ is a unique stock contract range with striking patterns and colour ways, designed to make a impact.

Ulster Fusion Reverb Electric1

As the name suggests, the inspiration for this range is a fusion of  re-discovered classic designs that have a resonance in many different areas of interior design.  The chevron ‘Reverb’ has roots in architecture, parquet flooring and embroidery, the dogtooth design ‘Tone’ originates from tweed fabrics and is a staple of both furnishings and haute couture, while ‘Sonic’ echoes ikat textiles and slub yarn designs.

Ulster Fusion Sonic Denim1

The Fusion designs maintain their familiarity but have been re-visited to have a completely modern feel with blues, greys and neutrals that are perfect for current colouring, whilst the scale of the bold designs are tempered by the use of texture which accentuates the softness and practicality of the axminster pile.

Ulster Fusion Tone Tungsten1

Available in a 4m width, this range is perfect for commercial interiors which endeavour to make a statement without the expense and lead times of a bespoke product.  In a  hardwearing combination of 80% wool and 20% nylon, Fusion is designed to withstand the heavy wear of a busy commercial environment.

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About Alys Bryan

Alys' experience as a furniture designer, along with her in-depth marketing knowledge, makes her uniquely placed to work with the BCFA as the Editor of Design Insider and run her marketing business, Method Communications.
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