Best Stand at Sleep Goes To…



The judges for this years Sleep Best Stand Competition were Nir Gilad, Nous Design, Erik Nissen Johansen, Stylt Trampoli and Anita Rosato, of Anita Rosato Interior Design. We are pleased to announce that BCFA members Elegant Clutter won this year.

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Elegant Clutter’s Creative Director, Harry Pass, led the design and build of their award winning stand, and we managed to get a few words from him on the design of the beautiful stand.

Harry Commented;

“We wanted to get across 2 key messages at this year’s event; that Elegant Clutter can infuse art into any interior element and that we can help bring ideas to life. 

We decided to create a hotel lobby from just one starting point – an abstract painting. We would capture all the detail of the painting at very high resolution and then use it to design every element of the lobby concept.

Our team of designers and artists all created a number of paintings (we had about 30 paintings!) and we narrowed it down to the final piece which was chosen for it’s layers of texture, complex composition and confident use of colour. We wanted it to stand out and make it a really fun space”.

Massive congratulations to @elegantclutter_art for winning Best Stand at @thesleepevent ! @cubevideo

A video posted by Design Insider (@designinsiderlive) on

A wide range of Elegant Clutter’s capabilities was called upon, including original art, product design, digital artwork, picture framing, joinery and fine art printing. Key collaborations with other BCFA members include the Bugatti 3 seater sofa by Knighstbridge and the bespoke curtains and upholstered stools manufactured together with Concept Contract.




About Alys Bryan

Alys' experience as a furniture designer, along with her in-depth marketing knowledge, makes her uniquely placed to work with the BCFA as the Editor of Design Insider and run her marketing business, Method Communications.
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