Premium wallcoverings supplier Tektura is celebrating this week after its website has been shortlisted for a prestigious web award.
The site, designed and coded by agency Carswell Gould, is a finalist in the ‘eCommerce Website of the Year’ category in the Wirehive 100 Awards.
The Wirehive 100 Awards and League Table showcase digital excellence and recognise the outstanding work and exceptional individuals from digital agencies.
Tektura’s custom-built website sets out to reflect its product excellence and present its outstanding products and service in a focused, modern web experience.
It was built by Carswell Gould using Backbone.js, Symfony 2 and Apache Solr, complete with functionality for users to create moodboards, upload their own images for inspiration and arrange virtual wallpaper swatches.
Angela Paterson, Tektura marketing director, said: “We needed a website that not only looked good, but one that supported our sales function and improved our visibility. Carswell Gould worked closely with us to develop a bespoke solution that works hard for our own team and our customers. They now find it easier to explore our extensive ever-growing range, order samples and place orders online. The proof’s in the pudding; a 17-fold increase in sample orders as well as a reduced bounce rate and increased dwell rates.”
Phil Bennett, web team lead at Carswell Gould, said: “We are immensely proud that the site has been so well received not just by our client and its customers, but our peers.”
Visit the website to see how it all works – www.tektura.com