Adrian Weidmann: Creativity Reviewed Seminar #BCFAOpen

Our Creativity Reviewed Seminar will take place at  BCFA Open Spring Design on Tuesday the 28th March at 4:30pm, London – The Old Truman Brewery.  Register for this event here

Our carefully selected panel of industry leaders will include Adrian Weidmann, Industrial Designer for Foster+Partners.  After studying Machine Engineering in Switzerland, followed by a Masters in Industrial Design, Adrian’s diploma project a bicycle lock and light combo “LOC+” won the Swiss Dyson Award and a scholarship for an Internship in London by the Swiss Federal Office of Culture.  Adrian began working for Forster & Partners in 2008.  At our Creativity Reviewed Seminar Adrian will be joined by our BCFA Open Key Note Speaker Wayne Hemingway, alongside David Smalley – Director at Mix Media, Richard Stevens – Founder & Creative Director of forpeople, Lara Marrero – Strategy Director and Retail Practice Leader at Gensler and Scott Barwick – Design Associate at Map Project Office.

BCFA-open-Adi

Our expert panel will delve in to the topic of Creativity; as a small taster we asked each panellist 4 short questions about what creativity means to them.  Here we enjoy Scott Barwick’s answers:

What inspires your work?
The context and end user of the objects. Also culture, an objects evolution, materials, technology and production play an important role.

Where do you go for inspiration?
Cycling or walking along the seafront or mountains (far view) The kitchen can be inspiring.

When are you most creative?
In the dark, before sleeping. At the window.  After being bored for a while.

What does creativity look like to you?
Energy, movement, progress, constant evolving ideas. It can also have a dreamy nature, nurturing different aspects and then come together for a lucky final meet-up. Creativity is also about making decisions and sometimes being patient to come back later to old thoughts.

How would you answer these questions?  We would love to hear your opinions of creativity in our comments section below or on twitter @DesignInsider1

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About Alys Bryan

Alys' experience as a furniture designer, along with her in-depth marketing knowledge, makes her uniquely placed to work with the BCFA as the Editor of Design Insider and run her marketing business, Method Communications.
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