JOHNSON TILES HEADS TO THE TOP OF THE TREND LIST WITH NEW LOFT AND SOHO RANGES

Johnson Tiles is spearheading the on-trend lived-in look with the launch of its new Loft and Soho ranges.

The new Loft range replicates stripped and distressed wood but with a difference. Instead of a traditional wood palette, each 280x70mm tile has its own individual characteristics and colours, with the design even replicating the appearance of planks that still bear the remnants of surface paint.

Loft floor chair Loft floor cu 003The realistic effects are enhanced by the random mix of design and tone contained in each pack of Loft tiles (prices start from £58.84) which when put together gives an effective modern, vintage blend of denim and beige tones. Suitable for walls and internal light-use floors, Loft can be laid in any pattern including herringbone.

Loft wall and shelf Loft wall chair Loft wall and floor chairContinuing the handcrafted trend, Johnson Tiles’ new satin finish Soho wall tile range has six different design options all with strong geometric patterns. Loops, 3D-effect squares and gridlines and rounded, soft shapes adorn each 140x140mm tile (prices start from £49.84), enhanced by four plain tiles in complementary colours of white, grey, blue and beige.

Soho wall blue cu 008 Soho wall blue cu 007Darren Clanford, Johnson Tiles’ Creative Director, says: “Our new ranges perfectly tie into the immediate trends. We stay one step ahead by working closely with interior designers to create products that aren’t just timely for trends but are exciting, unique and innovative.

Soho wall chair Soho wall brown cu 002“Loft in particular has some very special features. We’ve perfected the art of replicating wood grain onto a tile, but this takes it to the next level with unique splashes of colour, shading and patterning, just as you’d find in stripped wood flooring that’s been lived in and loved.

“Soho has maximum flexibility. You can use purely patterned for a full on focal surface, or mix it with the plain tiles for a contemporary, softer scheme. We see it working perfectly in commercial spaces such as hotels, restaurants or bars – but it would look equally at home in residential use such as splashbacks or showers.”

For more information visit www.johnson-tiles.com

All Images © Johnson Tiles 2015

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About Alys Bryan

Alys' experience as a furniture designer, along with her in-depth marketing knowledge, makes her uniquely placed to work with the BCFA as the Editor of Design Insider and run her marketing business, Method Communications.
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